Brands, retailers, lodges, destinations and agencies that want to reach overlanders and 4x4 enthusiasts in Southern Africa.

Do I have to buy a package?

No. Every platform opportunity can be booked on its own, or combined into an integrated campaign. We will recommend what suits your goals and you decide.

It depends on what you choose, because every partnership is tailored to your objectives. The deck covers the options, and once we have had a conversation we put a proposal together for you.

Which countries does OVRLNDR cover?

OVRLNDR serves overlanders across Southern Africa, and our campsite directory covers South Africa, Botswana and Namibia.

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Reach Southern Africa's overlanders

Where they research gear, plan trips and show off their builds.

Get the capabilities deck

Not a billboard. A seat at the campfire.

Overlanders can spot an ad from a mile off

So we do not do interruptive advertising. We put your brand where overlanders already look: next to the gear they are researching, the campsites they are planning and the builds they admire.

People who are here to decide

Members search for gear, plan trips and research upgrades. They arrive with a purchase or a route in mind, not just a scroll habit.

Real participation, not passive reach

Listings, campsite reviews, vehicle builds and forum threads come from enthusiasts taking part. Attention here is earned.

Built with you, not sold at you

Every partnership starts with a conversation about your goals. No rate card to squeeze into.

Three vehicles with rooftop tents camped inside a glowing rock cave

Hands feeding a campfire in a steel fire pit

Overlander strapping gear to a roof rack

Land Cruiser pushing through a muddy river crossing

Five ways to partner

Book one or combine several. Every option is in the deck.

Platform opportunities

Be where overlanders research, plan and build, right here on ovrlndr.co.za.

Three Land Rover Defenders parked in dry grassland

Outfitter brand pages

A permanent, always-on home for your brand on ovrlndr.co.za.

Land Cruiser kicking up dust on a gravel road

Integrated campaigns

The full OVRLNDR audience behind your brand: website, email and social, all pulling in one direction.

OVRLNDR Originals

Cinematic stories that put your product where it belongs, out in the wild.

Front suspension and brake disc on a 4x4 up on a workshop lift

Content production

Not every brand has an established bank of content. Let us step in and create yours.

How it works

Get the deck

Four quick fields and it is yours. The platform, the audience and every way to partner.

Have a conversation

One of the co-founders gets in touch to understand your brand and what you want to achieve.

Get a tailored proposal

We recommend the right mix of opportunities, built around your goals.

You will talk to the people who built it: Craig Rhodes-Harrison and Chris Underwood, co-founders of OVRLNDR.

Good questions

Get the capabilities deck

See how brands can work with OVRLNDR: the platform, the audience, every partnership option and what a tailored proposal looks like.

Instant download
Every partnership option in one place
No obligation, no hard sell

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